Roberto is the "man with the plan" at Golden Grains in Charlotte, NC. He and his team were up early one morning preparing wholesale baked goods. I noticed he had this finesse in using his hands to create bread. He'd knead, he'd roll and he'd sprinkle (flour, oats, etc.). Roberto was focused and I mean focused. No one spoke much English in the bakery, so it was pretty challenging to capture a story. All I could do was observe and infer the narrative that was being illustrated for me. What I captured was diligence. I heard community. I felt purpose. And I'd bet, for Roberto and his team, "purpose" wasn't just making bread. True purpose was something beyond themselves and unique to each member of his team. They added value to the world they shared each day.